Promotion Toolkit for Exhibitors and Publishers

You've made a significant investment as a participating exhibitor or publisher. To make the most of your investment, we've assembled a set of graphics and included promotion copy that will help you create and announce your participation.

As a participating exhibitor for the 2021 Annual Conference & Exhibition (Virtual), feel free to use any of the items below for your marketing and promotion needs. When promoting the event, be sure to use hashtag #alaac21 in your posts and follow us on our social media platforms . . .  we'd love to see a retweet, Instagram share, or a comment!


Web Badges

Perfect to add to your website, newsletters, email signatures, and more.

Click here for Event Web Badges in .eps format

Right-click on the graphic and click "Save image as" to add to your desktop.


I'm Tweeting Web Badge ImageI'm Sponsoring Web Badge ImageI'm a Speaker/Sponsor Web Badge ImageI'm Speaking Web Badge ImageLearn More Web Badge ImageJoin Us Web Badge ImageI'm Exhibiting Web Badge ImageI'm Attending Web Badge Image


Social Media Graphics


Logo and Register Today Image - Twitter

(Facebook and LinkedIn)

Logo and Register Today - Facebook



Logo and Join Us - Instagram

Logos & Banners

Logos can be added to your letters, emails, newsletters, and more.  Right-click on a logo below and click "Save image as" to add to your desktop.  Remember to add other information (registration link, discount offers, special notes, etc.) in the body of the email.  Actual sizes of logos below are larger in size, please note the dimensions listed above each.  


(150x150 Logo) - use for banner ads or small marketing collateral

150x150 Logo Image

(600x376 Logo)  use for letters, emails, newsletters, and websites

Logo for newsletters: ALA Annual Conference & Exhibition Virtual, June 23-29, 2021


(Horizontal Logo)  use for letters, emails, digital graphics, and websites

1800x232 Horizontal Logo Image


(1000x250 Banner)  use for letters, emails, newsletters, and websites

1000x250 Banner Image


(300x1200 Vertical Logo)  use for letters, emails, newsletters, and websites

300x1200 Annual Conference Banner Image


Promotional Copy

Feel free to pull from any of the copy below.

Join us at the 2021 Annual Conference & Exhibition (Virtual) this summer! The June 23-29 online event will offer fascinating speakers; educational programming; News You Can Use sessions; loads of authors; Discussion Groups; Presidents' Programs; live and on-demand sessions; and much more! The Library Marketplace will include more than 250 interactive *exhibitor booths who will provide products, tools, and services with your library in mind; a Swag-a-Palooza directory with loads of give-aways, e-galleys, and contests for free prizes; Presentation Stages with awesome stage speakers; exhibitor sessions; exhibitor showcases; and other resources.  And through the many networking opportunities that will be sponsored by exhibitors and ALA Divisions, you can share your experiences and connect with peers and leadership.

*Exhibitor Booths will be open June 23-26.

Unable to attend the full conference?  Register for The Library Marketplace Only!

For as little as $79, you can enjoy the sessions and activities taking place in "The Library Marketplace Only".  Access more than 250 interactive *exhibitor booths; the Title/Product Showcase with 1,000s of the newest products, titles, and services; a Swag-a-Palooza directory with loads of give-aways, e-galleys, and contests for free prizes - plus the very popular Live From the 25 Podcast BoothFestival of Shorts, and the Diversity in Publishing Title Showcase! On the 11 Presentation Stages, you’ll hear from headlining keynote presenters and even more authors. Also, be sure to look for all of the fun activities like Yoga, the Magic Show, the Bunny Break, the Blues Break, and more to keep things lively.

*Exhibitor Booths will be open June 23-26.
Content will be available to "Library Marketplace Only" registrants for one year.
$79 - Regular Registration

Annual Conference agenda items can be viewed on the Program Scheduler—available to you when you register. Enter your username and password to sign in and as the agenda grows, you can *favorite* all the sessions and activities you don't want to miss (many that will also be available on-demand).  The Scheduler will be consistently updated with additional sessions and activities as we move toward the conference  so be sure to check back often!

We look forward to seeing you in Booth XXXX!

ALA Members who have been furloughed, laid off, or are experiencing
reduced work hours are invited at no cost!



    - Exhibitor Session Branding - 

    Presentation Stage, Pavilion/Showcase, and "Other" Logos

    Right-click on a logo below and click "Save image as" to add to your desktop.

    Stage Logos


    Book Buzz Theater

    Book Buzz Theater Image

    Chapter One Stage
    Chapter One Stage Image

    Diversity in Publishing Stage

    Diversity in Publishing Stage Image

    Front Porch Stage

    Front Porch Stage Image

    Graphic Novel & Gaming Stage
    Graphic Novel and Gaming Stage Image


    The Look of Books Stage

    The Look of Books Stage Image

    Meet the Authors

    Meet the Authors Image

    PopTop Stage
    PopTop Stage Image

    TechTalk Stage
    Tech Talk Stage Image

    ThinkFit Stage

    ThinkFit Stage Image

    What's Cooking @ ALA Stage

    What's Cooking @ ALA Stage Image

    Showcase Stage

    Showcase Stage

    Specialty Pavilion Logos

    Diversity in Publishing Showcase

    Diversity in Publishing Showcase Image

    Festival of Shorts

    Festival of Shorts Image

    Live From the 25 Podcast Booth

    Live from the 25 Podcast Booth Image

    Other Logos

    ALA - Long Logo

    ALA - Long Logo


    Book Buzz Bites

    Book Buzz Bites Image

    Coffee Talk Image
    Coffee Talk Logo

    Swag-a-Palooza Image

    Swag-a-Palooza Image


    Zoom Backgrounds

    Also, when preparing your presentations, see the example below for branded logo placement in your content. Stage logo and ALA logo are required to be visible throughout your session.

    Example of Logo Placement Image


    Free PowerPoint Templates for Annual Conference & Exhibition (Virtual) Event Presentations

    Powerpoint Template 1

    Powerpoint Template 2

    Powerpoint Template 3


    Looking for more tools and tips? Visit the Resources for Presenters page.


    Key Links:

    If you have any questions, please contact us, and we'll reply as soon as possible.